Every sensible business owner today should have a social
media marketing strategy. The real secret to success is in being able to earn
money from your social media following.
At the end of the day, you're in business to make money, not
just constantly post free content.
Take Advantage of Facebook's Options
With over two billion users on Facebook every month, this is
the best place to start to generate income from your social media following.
Your Facebook fan page should mirror who you are and why you're worth doing
business with. You should make the most of the special features Facebook
offers, including:
The Like button
Contact Us button
Email sign-up tab
Polls
Events
Give obvious calls to action, like, "Click the Like
button so you can keep up to date with all of the hottest news" or,
"Click the Contact Us button and we will be delighted to answer your
questions."
Encourage Engagement
Motivate people to like, comment and share your posts. This
will maximize your messages about your business, and more traffic means most
likely more money. You can do this on most social media networks, not only
Facebook.
Promote Your Account to Get Followers
Facebook makes it possible for you to advertise your profile
in order to get more likes and followers. You can do the same on Twitter,
Pinterest, LinkedIn and more.
Boost Your Best Posts
Check your Facebook Insights and find the content that is
getting the most engagement. Then convert them into an ad by boosting the post.
It should have a link they can click to learn more. Focus on the audience
carefully so your boosted post will be shown to people interested in your
market.
Produce Ads from Scratch
Creating a Facebook ad from scratch on Facebook will take a
little more time, but give you more control. You'll need:
A good picture
An attention-grabbing headline
An intriguing description
A URL to send them to in order for them to take an action,
such as subscribe or buy now
Market on YouTube
YouTube is one of the top five sites in the world and the
top video-sharing site. Develop how-to videos and useful content. Include a
call to action to subscribe to your list, or to buy a product.
Pinterest
Research has found that Pinterest users are 80% women and
that at least half of them buy products they see on the site. Starting a
business account on Pinterest instead of a personal account offers a number of
benefits. Pinterest provides analytics to the business owner, buy buttons on
pins, and other helpful business tools.
Instagram
Instagram is all about images and video. Use hashtags to
promote your products. Instagram stories get sent out to all your followers,
but are only there for One day and then they disappear. These are a great way
to post flash sales and special offers that can help you make money fast.
Facebook is the best place to start with your social media
monetization strategies. It's the number one social network for all ages and
your target audience are using Facebook.
Article Source: http://EzineArticles.com/9976711
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